This online training will provide an introduction to qualitative data analysis, focusing on content/thematic analysis. The session will cover the basics of qualitative data analysis and steps in the analysis process, including transcribing, memoing, codebook development and coding, exploring content areas or themes, and interpreting and communicating findings. Participants will have the opportunity to practice developing and applying codes.

Please note: We will not be demonstrating how to use qualitative data analysis software during this session.

Presenters:

MaryBeth Grewe, MPH
Program Manager, Qualitative Research Service
Research Specialist, Patient and Community Engagement in Research (PaCER) Program
NC TraCS Institute

Simone Frank, MPH
Senior Project Manager, Patient and Community Engagement in Research (PaCER) Program
Research Specialist, Qualitative Research Service
NC TraCS Institute